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Sunday, June 15, 2025

Smurfit Kappa takes home 13 WorldStar Awards for its sustainable and innovative packaging

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Smurfit Kappa has continued to demonstrate its leadership in innovative and sustainable packaging solutions by winning 13 WorldStar 2022 Awards.

Innovative solutions including groundbreaking corrugated packaging for the transportation of fresh fish, a paper-based ceiling luminaire that replaces metal and plastic fittings and a space-saving, easy-to-assemble packaging solution for confectionery all received top honours in the 2022 awards.

The Beverage category was one of the areas where Smurfit Kappa shone at this year’s awards. Its popular TopClip packaging solution, which is a sustainable alternative for the shrink wrap which is commonly used to bundle multipacks of cans, took home an award. TopClip is one of Smurfit Kappa’s Better Planet Packaging portfolio of products which have garnered considerable interest from companies seeking to reduce their environmental footprint.

Smurfit Kappa’s eCommerce credentials were also recognised with a slick pack for gin and ‘The BeeeerBox’, a one-piece insert for three bottles or cans, being selected as winners by the judging panel.

A striking winner in the Point-of-Sale category was the ‘Winoteka Netta’ packaging solution for wine. The free-standing display is made from corrugated cardboard and includes decorative wine bags and baskets available for customers to pack their wine.

Commenting on Smurfit Kappa’s success, Saverio Mayer, CEO of Smurfit Kappa Europe, said: “We are delighted and honoured to have been recognised with 13 awards in this prestigious event for our industry.

“Winning this number of awards is testament to the hard work, talent and creativity of our people here at Smurfit Kappa, and represents our commitment to creating the most innovative and sustainable packaging solutions for our customers even when the challenge is complex.”

The 13 Smurfit Kappa winning products originate from Brazil, the Czech Republic, Germany, Norway, Mexico, Poland, Slovakia and Sweden. The WorldStar Global Packaging Awards ceremony will take place in Milan in May.

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