AIPIA, the Active & Intelligent Packaging Industry Association has made some changes to its previously announced 2021 Virtual Global Smart Packaging Program to deliver a stronger series and offer both delegates and speakers the high quality and high impact events they have come to expect from the Association, it says.
The Sustainability & Recycling event will now be co-located with the Digitization and Connected Packaging Congress and the date for this event will move slightly earlier, to 2nd November. This will enable these interconnected topics to be covered more efficiently and effectively, according to AIPIA.
The China Congress, a hybrid virtual and live event in Shanghai, will now be two weeks later than originally planned. It is now taking place on 23rd June and will coincide and co-locate with the ProPak China and FoodPack China exhibitions.
“This will enable us to maximise our delegate potential for those able to attend and gives us access to the huge publicity and promotional programs around these shows,” said Wu Chao-Wu, Prime Consulting CEO & Chief Representative of AIPIA China. “This will benefit both the real and virtual attendance as well as bringing more exposure to the speakers and companies exhibiting at the Congress,” he added.
Commenting on the changes AIPIA’s Managing Director Eef de Ferrante explained, “We have learnt a lot from running our Virtual Congress last year and our India Summit last month. We took a look at the wider calendar and were confronted with a host of virtual events for the packaging sector in the Spring and Summer. This is very confusing to would-be delegates and potential participating companies and the effect is to reduce the impact and value of such conferences for everyone.”
“So we have decided to pause for a short time and really ensure that what we are offering is the Real Deal and the best we can provide in the virtual world we all now inhabit. We have built our reputation on providing high quality Smart Packing events with real B2B agendas and want that to continue. It is what our members and the delegates who support us expect,” he added.
“Lets be fair, we all want to get back to normal, however ‘new’ it is or not. We want to run live events as soon as possible, as people do business with people, not computer screens. But, until we can do that safely again, AIPIA is determined to run the best virtual events for the Smart Packaging sector, to keep building this industry, as we have always done, together,” de Ferrante ended.
