Inessens, the French specialist known for its premium labels and packaging, has deepened its focus on variable 2D code printing with a new installation of three Domino K300 monochrome inkjet printers at its Imprimerie Bidoit facility in Cognac. By bringing these systems online, the company positions itself to support customers navigating EU wine labelling requirements, particularly those calling for high-resolution 2D codes, while also opening broader possibilities for improved traceability and consumer interaction. The investment reinforces a longstanding commitment to printing innovation across the group’s portfolio.
The company operates nine printing houses across France, serving sectors that span wine, spirits, food, cosmetics, perfumes, and medical products. Its reputation has been shaped by the early adoption of specialised label techniques, including natural pigment applications, anti-counterfeiting Fresnel lens features, and sophisticated variable data and 2D code printing capabilities. “Innovation is at the heart of everything we do,” says Mr Sébastien Garaboeuf, Directeur Industriel, Inessens. “We constantly anticipate market trends and expand our expertise to offer new printing and material solutions that help our customers stand out. Customising labels with monochrome variable data and 2D codes is part of this strategy.”
For two decades, Inessens has collaborated with Domino Printing Sciences to develop its variable data printing operations. The relationship began in 2005 with the installation of Domino’s inkjet numbering technology, followed by an upgrade in 2008 to two K150 monochrome inkjet printers. In 2011, the company broadened its line-up again with the addition of a K600i printer. The latest step in this progression replaces the earlier K150 units with advanced K300 models, which deliver print resolutions reaching 600 dpi and support production speeds of up to 250 metres per minute. “The K300s are ideal for adding unique numbering and variable QR codes to the premium wine labels we finish on a flexo process. They help us to reliably customise large volumes of labels without waste, enabling us to meet short-run, short lead time demands cost-effectively,” explains Mr Sébastien Garaboeuf. “Our Domino solutions have shown excellent reliability over the past 20 years, leading us to choose Domino again and again.”
Looking forward, the group intends to extend its capabilities in variable data and 2D code printing across all its sites, aiming to develop new label and packaging formats for customers seeking more agile production options. “We’re proud to support Inessens, a visionary company that shares our commitment to innovation and customer satisfaction,” says Rony Jorand, Account Manager, Domino. “We have watched their use of Domino monochrome printing technology evolve over time, from variable data into 2D code applications, and have witnessed their forward-thinking approach first-hand. We are pleased our technology helps them ‘do more’ for their customers and look forward to continuing to support their journey.“