Metsä Board has launched MetsäBoard Pro FBB Go, a folding boxboard developed for food and pharmaceutical packaging applications in Europe. Along with the new product grade, the company is introducing a delivery system that enables customers across the region to receive custom-cut sheets with short lead times.
The MetsäBoard Pro FBB Go grade is manufactured at the company’s Husum facility in Sweden and later converted into customer-specific formats at its Netherlands sheeting and distribution hub. According to the company, the product has been developed to address requirements for consistent quality and regulatory compliance in the food and pharmaceutical sectors.
The board does not contain optical brightening agents (OBA) and incorporates hard sizing, characteristics that make it suitable for frozen food packaging. Metsä Board also noted that production at the Husum site relies on a significant share of fossil-free energy, which may contribute to environmental benefits such as a reduced carbon footprint through lightweighting.
To support the product rollout, Metsä Board is introducing new delivery options intended to improve supply chain responsiveness. The FastTrack service enables the delivery of folding boxboard sheets within three weeks in Europe, while the ExpressTrack service provides shipments in under ten days.
These services are designed to help converters and brand owners manage fluctuating demand by improving supply chain flexibility and reducing the need to maintain surplus stock.
Metsä Board Europe sales VP Maarten Florizoone said: “Our customers operate in environments where demand can shift quickly. With MetsäBoard Pro FBB Go and our new service concept, we are making production smoother, planning more predictable, and supply chains more resilient – creating a real competitive advantage for our customers in Europe.”
In addition to the product launch, last month Metsä Board announced plans for a new Packaging Design Studio in Milan, Italy, which is scheduled to commence operations this year.
